Client: Surface Art Inc.
Location: Kent, WA
Approach: Some customers come into the showroom knowing only the desired color or with remarks like “I need something good on a patio…” My goal was to generate marketing content that inspired our customers to think of a room look to help start the selection process.
Process: I conceptualized stylized scenes based on tile looks, finish, and technical composition, sourced props and composed multiple tile lines into various aesthetics.
Outcome: These stylized tile collages served as an inspirational starting point for customers and were a huge hit on social media. One in particular led to a direct sale of a particular tile product used in the photo.